Even if you're not good at cooking, there is a sure way to get guests thinking your food tastes great. You can just tell them it is organic.
Following a recent study, it has been found that food appears to taste better with an organic label.
Researchers provided a group of subjects two cups of regular coffee each day. But they told them one was organic.
Coffee: Some researchers from Sweden offered people a couple cups of ordinary coffee, then informed them that one was organic. Even though both cups were exactly the same, the participants stated that the organic version was better.
The study itself drew the conclusion that the label alone appeared to change the way people review the coffee.
The study indicated that a growing amount of products are marked with organic labels. These labels are typically associated with being environmentally responsible. So they tend to provide a clear message to our conscience when we buy things.
A researcher named Patrik Sorqvist stated that many consumer goods could be affected by variables that may inadvertently affect taste.
This research actually builds on previous studies, which had found that people usually assume organic products will contain less caloric content.
Many organic foods are generated without the use of pesticides. This often includes fruit, vegetables, eggs and meats.
It has been estimated that roughly four out of five British households will get organic products. This is despite the high price that they usually feature. Yearly sales in the UK now exceed 1.5 billion pounds.
Most of these organic foods are usually produced without pesticides or by using artificial fertilizers. But a 2009 study by the Food Standards Agency found that organic products are often not healthier or more nutritious than other products.
Researchers from the University of Gavle published this study in the journal known as PLoS One.